China – the next fashion hub

The Spoiled Queen is in China now as it is our next stop on Asian tour.

What are the typical face and body features , here? Chinese are rather thinner but their head is a quite bigger in comparison to their body. Their face is flat and oval shaped and their nose is wide. The skin is smooth and thick, their complexion is usually bright, but can sometimes be extremely bright with strong pink tones.

China is a huge multi-ethnic country unlike Korea and Japan (which are more ethnically homogeneous) therefore it is quite hard to define a particular fashion style, however there are some key points which define the modern Chinese fashion: (source: Modern Chinese Pop Culture)

• “chao” which means trendy , simple and clean cut for people just graduating school which gives a more mature, sophisticated and professional look
•  the “sporty” look which grew popular and originated after the Beijing 2008 Olympics
•  high end street fashion which consists of different versions of high end brands and popular trending clothing.

Since Chinese fashion industry is booming, Chinese fashion designers are gaining more exposure. When you watch Chinese fashion shows, you can easily notice that even if the fittings are very modern, the prints on it are inspired from traditional Chinese themes.

A lot of girls choose light colors in cotton and linen, which gives them a sort of freshness. Similar to Korean, they also have a tendency to pick romantically themed outfits which underline their youthfulness.

If you wish to check the hottest trends from China visit this website: TAOBAO. You can find there the latest fashion and amazing accessories!